When one needs to introduce a new product to the public or a target market, one of the best ways to do so is by displaying and demonstrating it at a trade show. It gives perspective customers a chance to look at the product up close and perhaps understand the concepts behind it. But to have a successful product showing, having a new or innovative variation on an old product is simply not enough; one must also have effective trade show displays and the right supplies to create them. Building the Ultimate Trade Show Booth is not easy feat, however Creative Imaging Displays has the knowledge and product lines to make this happen!
A great tagline for custom exhibits, homes, and vehicles is “if you can dream it, we can build it.” Although that is essentially true, cost and manufacturing capabilities do limit the possibilities to a degree. If I dream of a custom booth with 24k gold handrails, interactive touch screen walls, custom built wood furniture, and a built in arcade, although it is possible to fabricate, I may not be able to afford it, or it may take too long to build. As we continue to go behind the scenes of the trade show industry, now is good time to cover our custom display manufacturing capabilities! Let’s get into it!
As we continue to take a look behind the scenes of the trade show industry, let’s take a step back and look at the nuts and bolts of what makes it work. In this post we are going to answer the question: How are Custom Displays Made? If you are in the custom display market, make sure to read this post in depth while you are searching for the perfect custom display builder. If you are unfamiliar with the custom display process, think about the custom home building process as a reference.
Ask yourself, are you looking for a display that essentially looks like all the others, with slight modifications to make it your own? Or are you looking for a unique, one of a kind custom booth that is perfectly tailored to your company? Just like in the home building world, the custom display is going to cost more, take longer to build, and require teamwork between the builder, project coordinator, and customer. However, it has the ability to set your company apart from all others. Let’s dive into the process to understand how we build our custom trade show booths!
In continuation of our series “Behind the Scenes of the Trade Show Industry” we want to provide some very helpful insights into the process of manufacturing a custom trade show booth. The fall and winter trade show season is fast approaching and will not slow down again until this time next summer. It is important to start your custom trade show booth now if you want to ensure your trade show success. In this post we will cover the reasons why it’s so important to start early. Additionally, we will explain the process of manufacturing and designing so it all makes sense. Are you too late to build a custom trade show booth? Don’t worry, we have great solutions to create custom-looking booths with stock materials to reduce lead time!
If you’re exhibiting at trade shows, but not getting the foot traffic you’re hoping for, then it might be time to take a really close look at your trade show display. Is it inviting to show attendees? Is it visually appealing to potential customers? If the answer is no, then your booth may be in need of a makeover. It doesn’t have to be extreme, but a few light touches toward your presentation can help with measurable results. Read our 6 reasons why your trade show display needs a makeover to get started!
We’ve put together a list of six reasons why you may want to consider a makeover for your booth. These will help you determine what types of booth designs and features are working today, and how you can more effectively attract potential customers.
A typical trade show has rows and rows of booths side by side all looking pretty much the same. When you think of ways you can stand out at a trade show, being the odd one out may be the answer you’re looking for. Designing a trade show booth is a daunting task and it’s easy to look at other booths and try to imitate your competitors, but that may be the wrong approach. Let’s talk about why being the odd one out at trade shows is effective and if it’s right for your company!