he last few months we have gone over many aspects of outdoor exhibiting. This includes tips, best practices, new products, marketing strategies, and how to properly use event advertising materials. Now, we are in full swing with the spring and summer event season for 2023! As we wrap up our focus on outdoor events, it’s important to recap all the great things to remember for the 2023 outdoor event season. It’s time to find out how to have a successful outdoor event in 2023!
For many of us in the United States, the heat has returned and everyone is shifting to the summer mindset. That means store fronts and farmers markets are seeing huge increases in traffic right now! As you are setting up for the outdoor season, you should revisit your marketing strategy to maximize every effort during the summer marketing season. What are you selling? Is your product and service still relevant this year? Is your advertising speaking to your intended target audience? Asking and answering these questions is a great start! To prepare for the season let’s go over 5 advertising strategies for store fronts and farmers’ markets to maximize return!
If you’re exhibiting at trade shows, but not getting the foot traffic you’re hoping for, then it might be time to take a really close look at your trade show display. Is it inviting to show attendees? Is it visually appealing to potential customers? If the answer is no, then your booth may be in need of a makeover. It doesn’t have to be extreme, but a few light touches toward your presentation can help with measurable results. Read our 6 reasons why your trade show display needs a makeover to get started!
We’ve put together a list of six reasons why you may want to consider a makeover for your booth. These will help you determine what types of booth designs and features are working today, and how you can more effectively attract potential customers.
Trade shows and face-to-face marketing events are essential for brand building, inter-industry networking and lead generation. Why then are so many exhibitors ill-prepared to take advantage of the great boom events offer them? Well the answer is many exhibitors simply don’t know how to prepare properly. Or perhaps they are unaware of the fact that they lack the proper event marketing infrastructure for success. This post will highlight some best practices when it comes to event preparation for a trade show or face-to-face marketing event to help you get ahead of the game.
Once again we have expanded our product line of outdoor marketing displays for spring and summer of 2023. We now offer multiple outdoor flooring options! Now its possible to create a complete outdoor marketing booth right down to the floor, all on our website! Additionally, we expanded our offering of outdoor signage to include contour cut signs and a new reception counter. Our goal is to create a one stop shopping experience so you can find all your outdoor marketing materials fast and easy. Outdoor flooring, table throws, tents, signage, banners, flags, counters, and billboards are all available from Creative Imaging Displays! Lets go over our latest round of new product additions to see if they are right for you!
Outdoor events have potential to bring in a large number of new clients while your are having a great time outdoors! Its critical to make sure you are maximizing ROI to make sure you can continue to work outside in the summer! Are you having a hard time getting people to stop at your booth? Are they asking “what do to do?” If this is the case, your design strategy may need work. Cluttered, confusing, or unappealing designs not only reduce traffic, but can actually repel attendees. After years in the industry we have seen a wide variety of designs and know which designs are effective. Let’s go over some graphic design tips for outdoor events before you design your outdoor event products!