Understanding the purchasing habits of trade show attendees is a critical component of being a trade show exhibitor. When you have a trade show approaching, your focus should not only be on how your booth design stands out and shines from the competition, but ensuring it leaves a lasting impression on attendees when they leave. We have a great article on making a lasting impression to give more insights into this topic. Our infographic on trade show attendee purchasing habits provides insight into the psychology of attendees. Make sure to check out all of our infographics for great advice on trade shows, marketing, and small business!