Revealed: What Trade Show Experts Aren’t Telling You

This summer we took a tour behind the scenes of the trade show industry. We covered many topics including Made in the USA, custom capabilities, and eco-friendly trade show displays. However, now it’s time to learn the truth about the trade show industry. I have been in the trade show industry for 16 years and now, I am finally ready to reveal all the things the experts don’t want you to know! These secrets will blow the lid off the events industry! From this day forward things will never be the same. It’s time. Revealed: What Trade Show Experts Aren’t Telling You.

Revealed: What Trade Show Experts Aren't Telling You

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The 5 Best Ways to Take Advantage of a Small Expo

What is the value of attending a small trade show when you can meet a higher number of prospects at a large one? The answer lies in the actual demographic of the attendees. If you are a manufacturer of baby strollers and you attend a trade show for maternity stores, everyone at the show is an ideal prospect. Compared to showing up on the floor of a more general consumer goods exposition, the prospect of qualified, strong leads and purchases is much higher. Therefore, it is better to plan ahead. Here are 5 ways to take advantage of a small expo:

The 5 Best Ways to Take Advantage of a Small Expo

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