For the trade show industry, 2024 was a huge year in many ways. It signified one of the first full years of normal activity since COVID shutdowns and many companies are seeing their numbers reaching or exceeding pre-pandemic levels. Additionally, technology is quickly advancing and creating new and exciting opportunities in the industry. With all this in mind, we need to talk about How to Stand Out at Trade Shows in 2025. It is not an option to stay uninformed!
Backlit Displays
The best way to level up your booth space in 2025 is with a backlit display! This is a simple and affordable upgrade to your standard backwall booth. We offer a variety of options in different styles and sizes to fit your booth design and layout. You can shop all of our lightbox display walls in one easy location to find what works best for you! One of our most popular solutions is the BrightLine series of light box displays. This system includes built in LED lights making assembly and packing simple and fast! We offer a variety of kits in 10ft and 20ft sizes including multi-panel configurations with shelving and monitor mounts. Additionally, there is a backlit counter and a few banner stand options!
Another unique backlit display is the WaveLight series of backlit display systems. WaveLight’s offer the lowest profile design of any backlit display system. With a total thickness of just under 2″ it looks like a standard display until the light array is illuminated. The unique light array offers even and bright lighting for the entire backwall. Many of the WaveLight Kits include a combination of backlit and non-backlit panels to create a visually enticing booth that quickly grabs the attention of attendees! Backlit displays also work great in showrooms, retail locations, and museums!
Hanging Signs
Trade shows are highly competitive so it can be hard to stand out in a huge crowd. However, hanging signs are designed specifically to maximize attention at your show, while emphasizing your brand. Effective visual communication will draw in a crowd from all angles of the show floor! You might be thinking, I see hanging signs all the time, how will I set my company apart? Well, how about a backlit hanging sign! With a colorful and effective graphic design, these backlit hanging signs captivate everyone on the show floor including other exhibitors. We offer multiple shapes and sizes for all booths spaces! Make sure to utilize effective graphic design to ensure your sign properly communicates our brand to attendees!
The Blaze series of backlit hanging signs are great for trade shows and retail locations! The wide variety of size options makes it possible to fit any space with the proper proportions. Double sided print allows for visual branding on each side of the display to capture attention from all angles. Contact us about custom size options if you need something at a unique size!
Trade Show Towers
The most overlooked trade show displays are graphic towers. However, they are one of the most effective marketing products you can buy while offering a variety of uses beyond trade shows. Portable tower displays bring a lot to the table including height, large graphics, and unique shapes. We offer backlit towers and towers with rotating hanging banners! Tower displays are often used in lieu of hanging signs to reduce install costs at the trade show. Many times these towers can offer the same benefits as hanging signs without the added labor cost! Some exhibitors use a combination of both to really stand out from their competition.
In our recent post, How to maximize ROI with custom booths, we cover techniques to generate revenue in multiple ways with the same product. Trade show towers are perfect tools for multiple marketing environments. Charging towers are especially versatile and work in multiple scenarios!
Digital and Interactive Displays
The newest addition to trade shows is the use of interactive display technology on the show floor. This includes kiosks, charging stations, lockers, and posters. Digital and interactive displays offer many features to your attendees that traditional media can not compete with. In some cases, an interactive kiosk can increase leads and sales from the show! We offer many options from Popshap, which is one of the industry leaders in interactive display technology! One of our favorite options is the Popshap Interactive Table Kiosk which is available in multiple sizes! We offer full software development services for these products, or we can work with you team of programmers to bring this display to life!
If you want to stay ahead of the game in 2025 make sure to partner with a company like Creative Imaging Displays to elevate your visual communication elements. We offer a wide variety of products with decades of experience to help you communicate your brand effectively. Our free resources like this blog are just one of the many ways we support our clients and keep them ahead of the competition!