Sep 21, 2023 | Infographics, Small Business and Marketing Tips, Trade Show Tips
Earlier, when we talked about how you use technology at trade shows, we started to realize that a follow up was necessary to address this topic in a broader sense. To further expound on the topic, we wanted to discuss the best ways to attract trade show attendees to your booth. We decided to build an infographic on how to attract trade attendees to you trade show booth space! Our infographics take many hours to develop and the information comes from decades of experience. We provide all this info to our customers for FREE! This is part of our commitment to offer a full spectrum of service!
(more…)
Sep 19, 2023 | Infographics, Small Business and Marketing Tips, Trade Show Tips
Understanding the purchasing habits of trade show attendees is a critical component of being a trade show exhibitor. When you have a trade show approaching, your focus should not only be on how your booth design stands out and shines from the competition, but ensuring it leaves a lasting impression on attendees when they leave. We have a great article on making a lasting impression to give more insights into this topic. Our infographic on trade show attendee purchasing habits provides insight into the psychology of attendees. Make sure to check out all of our infographics for great advice on trade shows, marketing, and small business!
(more…)
Sep 18, 2023 | Articles
Nowadays it is harder than ever to find loyal customers. In the 20th century most business was done face to face. Everyone knew each other and made business deals in person. However in today’s society with social networking and online shopping, it’s harder than ever to find customers and keep them coming back. Making a lasting impression is difficult. The age of knowing every customer who walks through the door is over. However, there are ways to keep loyal clientele. The best thing about having loyal customers is word of mouth. Word of mouth promotions lead to even more loyal customers in the future.
One motto I have heard several times is “Work hard and be nice to people.” That one mantra can change the outlook for any company in the customer service field; because that one simple idea is the real reason customers stick around. This determines the success or failure of your business. Dr. Rosanne D’Ausilio, an industrial psychologist, president of Human Technologies Global, Inc. and author of “Customer Service and The Human Experience,” said it will help any business succeed. D’Ausilio believes “that people are people, and regardless of the business’ size, it is all about the mission of the company and being dedicated to their customers.”
(more…)
Sep 15, 2023 | Infographics, Small Business and Marketing Tips, Trade Show Tips
Every company aims to maximize their Return on Investment (ROI) and trade show events are no different. Our info-graphic, After the Trade Show, outlines the best techniques to remember when following up with potential clients once the trade show has ended. This is vitally important because your company wants to insure that potential clients remember your company. Attendees see and talk to a variety of people at trade show events and your company is the one that should stand out. Following up after the trade show is one of the key areas to insure successful lead generation. Many companies spend a lot of time and money to make sure the trade show they attended was successful and following up with leads will help ensure all that time wasn’t in vain.
(more…)
Sep 12, 2023 | Infographics, Small Business and Marketing Tips, Trade Show Tips
Giving a great elevator pitch can be an art form, which requires practice and skill. Our infographic is designed to re-iterate and educate on the basic steps to a great presentation. Every situation will require a specific plan to target your audience, regardless if the presentation is to sell a product, present an idea, or close a sale. It’s important to know how to give a great elevator pitch for trade shows, marketing events, and even job interviews. The process of developing an elevator pitch is crucial when developing a marketing campaign. Whether you are an experienced outside sales rep, or a recent high school graduate, take a moment to check out this infographic to expand your marketing capabilities!
(more…)
