The 2024 fall trade show season is here! Most exhibitors have their booth space booked, display materials on hand, and their pre and post show trade show marketing strategies outlined. However, other exhibitors may have booked a last minute show, or been taken off a waitlist and given a space for an upcoming conference. Additionally, last minute booth ideas are flowing in from the marketing team and they may be pushing for a last minute booth update to stand out at this years show. If you are one of these exhibitors you may be scrambling to find a unique, custom booth quickly. In many circumstances you are too late to get on the schedule for a custom build. However, Creative Imaging Displays has you covered! Do you need a custom booth fast? Rent it!
Benefits of Renting a Trade Show Booth
In a recent post, Combining Rentals and Purchases for the Perfect Booth, we cover many of the benefits to renting booths instead of purchasing them. A common misconception in the business and real estate world is that purchasing an asset is always better than renting it. Many consider renting to be a waste of money. However, this is not true. Renting is a great solution for many different aspects of business. For example, renting an office or commercial space is wise if your company lacks the capital to purchase a building, or can use that capital more effectively in other business operations. Additionally, it is wise to rent if you are going to stay in a location for a short term period. Custom displays follow the same mindset!
Renting a display is beneficial in a variety of circumstances. Consider renting a booth if:
- You need a custom looking booth on a short timeline.
- You are only going to use the booth one time.
- You plan to change booth designs at every show.
- You need to stand out at a trade show but have a limited budget available.
Short Timeline
Rent a custom booth display if you are on a tight timeline! Rental displays are already fabricated and designed which can reduce the custom booth process by 10-20 working days. Although the booth may not be a one off design, it will still offer your company a great opportunity at the show. In some circumstances, we can quickly modify certain aspects of the booth to make it unique to you! If you need a custom display quickly, please contact us a soon as possible to discuss your available options!
Limited Use of the Booth
Another great reason to rent a trade show booth is when you plan to use it for one or two shows. With a custom booth, it is typical that ROI is only achieved after a few uses. We cover this in the post “How to maximize ROI with custom booths“. In these circumstances, it only makes sense to rent your booth. It will be next to impossible to achieve a return with a fully customized booth for only one show. Renting your booth every year is a great way to keep costs down, while offering a new booth style at every show!
Rental Booth Selection and Logistics
The first question most exhibitors ask in regard to trade show rentals, revolves around availability and options. While rental options are limited, there are still plenty of designs available that work for the majority of exhibitors. On our rental island displays page found on Exhibit Design Search, you can view all of the designs available for rent. Currently there are 117 available options! With all of these options, it is easy to find a solution for your upcoming show!
Another question involves logistics and management of the rental booth. With rental displays we take care of everything for you! All you need to do is send us the exhibitor packet from the show and we will set up delivery and pick up of the booth. Additionally, we can manage the set up and dismantle of the display! With a rental there is no storage and the majority of the liability and insurance claims fall on the distributor and manufacturer. These means less headaches and less overall liability for your company!
Other Rental Options for Trade Shows and Events
The most popular new item to rent is the interactive display! These are great to rent because technology becomes obsolete so quickly. Additionally, screens are easily damaged in transport and installation, so renting is a great way to reduce liability for your company. Digital and interactive displays bring life to your event in a variety of ways. Showcase your new app, software, or videos of your services. Create interactive experiences to engage attendees in ways that are different from your competition. Check out our complete line up of Popshap interactive displays to find charging lockers, kiosks, and posters!
If you need a custom booth fast? Rent it! Partner with Creative Imaging Displays to make your next event a success with pricing that keeps you within budget! Our team is here to manager your trade shows from start to finish while providing visual branding that communicates your message clearly and effectively!