Mar 5, 2024 | Articles, Small Business and Marketing Tips, Trade Show Tips
You needed your display right away. The show was fast approaching so you Googled some search terms and clicked and ordered from the first website you found. What you thought was a straight forward product purchase quickly became a nightmare. When you receive your order, you are shocked to find only a graphic, but no backdrop frame. You quickly call the supplier but no one answers. You email them and get an email back later that day. The supplier informs you that you purchased the “graphic only” without the frame. Sure enough, even though the photo on their website showed a full display, there is a small note on the order for “graphic only”.
Now you have to overnight the frame in order to meet your due date. After the fact, you decide to do some more research. Come to find out, this company is know for misleading photos and advertising! Moreover, the cost of the display you purchased in 20% higher in cost than other quality trade show suppliers. Why isn’t it more simple? What can I do to education myself? You’re in the right place! This is how to avoid trade show disasters!
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Feb 28, 2024 | Product Reviews, Small Business and Marketing Tips, Trade Show Tips
Many exhibitors continue to use their great trade show displays purchased many years ago. If you purchased reputable, name brand products from Creative Imaging Displays there is a good chance you are still using your 10 year old display! However, in 2024 there are some affordable, portable, and durable display upgrades available to many traditional trade show products. Are you still using retractable banner stands, pop up displays, and draped table throws? If you are, this post is for you! Let’s cover the 3 Best Trade Show Display Upgrades for 2024!
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Feb 20, 2024 | Small Business and Marketing Tips, Trade Show Tips
Many of us trade show professionals often forget that we speak in terms that are unique to our industry. Terms that do not translate to other businesses and industries. Not only is this comical, it reinforces the incredible efficiency of our industry. However, self awareness is important when working with clients from other industries or if you decide to make a career shift. Let’s take some time to go over the top 5 trade show phrases with covert meanings!
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Feb 13, 2024 | Small Business and Marketing Tips, Trade Show Tips
This years trade show season is starting off with momentum and excitement from both exhibitors, attendees, and industry professionals. As we enter 2024, now is the time to consider if your trade show exhibit is maximizing your brand exposure. Is it time to refresh your graphic? Or is it time to partner with Creative Imaging Displays and Classic Exhibits to develop a fully customized booth? Should I invest in a backlit trade show booth in 2024? Let’s dive into the best trade show exhibits for 2024!
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Feb 12, 2024 | Small Business and Marketing Tips, Trade Show Tips
Trade show apps are cost-effective, eco-friendly means of instantly communicating with and reaching out to consumers. Apps are customizable and vary in terms of cost and functionality. They can be used for everything ranging from data collection to lead generation. Apps help trade shows stay relevant and keep in touch with consumers. What are the benefits of a trade show app? This great post goes in depth to explore all of the benefits and options available!
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